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Case Study • Higher Education

India Campus Feasibility and Government Engagement for a US University

Feasibility and government-engagement proposal for a US university evaluating an India campus, covering the national higher-education landscape, the target state's higher-education context, and the case for campus establishment.

At a glance

Situation
A US university evaluating an India campus needed a feasibility and government-engagement case covering the national higher-education landscape, the target state's higher-education context, and the strategic rationale for entry.
Constraint
This was a parallel, earlier-stage engagement running alongside a separate, more advanced campus-establishment mandate for a different university, so the state-facing narrative had to stand on its own.
What we did
We assessed India's national higher-education landscape, evaluated the target state's higher-education context, and built the strategic case and government-engagement framing for an India campus.
Artifact
An India-campus feasibility and government-engagement proposal with a university credentials brief.
Next step
Considering an India campus for a global university: schedule a discussion.

Client name withheld; state, individuals and figures anonymized.

Background

Market Context

Understanding the India higher-education landscape and the client's government-engagement requirements.

Key Market Dynamics

  • India's higher-education sector is regulated at both the national and state level, with distinct approval pathways for a foreign university seeking to establish a campus
  • The target state's higher-education context includes state-level ambitions around innovation and higher education, opening a government-engagement pathway for foreign entrants
  • The engagement was structured as a proposal for state government and institutional stakeholders, run in parallel with a separate, more advanced campus-establishment mandate for a different university
  • A foreign university's academic credentials and global presence are relevant to positioning the case for entry with state-level decision makers

Primary Objective

  • Assess India-campus viability
  • Evaluate the target state's context
  • Frame the strategic case for entry
  • Structure a government-engagement approach

Target Stakeholders

  • State government and higher-education department
  • University leadership and international-programs office
  • Local higher-education sector partners
  • Prospective students in the target state

Key Questions

  • Is India-campus entry strategically justified?
  • What government engagement is needed?
  • How does the university's global profile support positioning?
  • What is the case for this specific state?
Methodology

Our Approach

Structured methodology combining higher-education landscape review with government-engagement framing.

National Higher-Education Landscape
  • Reviewed India's higher-education regulatory and policy environment
  • Assessed the landscape relevant to foreign university entry
  • Identified national-level considerations for campus establishment
  • Framed the landscape for a US university leadership audience
State Higher-Education Context
  • Reviewed the target state's higher-education policy landscape
  • Assessed the state's stated ambitions in innovation and higher education
  • Mapped the institutional context relevant to a new entrant
  • Identified state-level engagement considerations
Strategic Case for Campus Establishment
  • Built the rationale for establishing a campus in the target state
  • Framed the university's credentials and global presence for a state audience
  • Positioned the campus opportunity against the state's growth ambitions
  • Outlined the partnership narrative for state stakeholders
Government Engagement Framing
  • Structured a proposal for engagement with state government stakeholders
  • Positioned the university's history, mission, and global recognition for institutional review
  • Outlined next steps for government and institutional engagement
  • Prepared the proposal for support from state authorities
Outputs

What We Delivered

Artifacts enabling an informed entry decision and a state-ready engagement narrative.

Feasibility Narrative

  • National higher-education landscape overview
  • Target state higher-education context
  • Strategic rationale for entry
  • Case for campus establishment

Government-Engagement Proposal

  • State-stakeholder framing
  • Partnership positioning narrative
  • Proposed engagement structure
  • Next-step engagement plan

University Credentials Brief

  • Institutional history and legacy
  • Mission, vision, and academic focus
  • Global recognition summary
  • Proposed strategic partnership framing
Project Plan

Indicative Timeline

Phased engagement with staged deliverables and stakeholder checkpoints.

Phase 1
Landscape Review & Scoping
  • Stakeholder alignment & scoping
  • National higher-education landscape review
  • Target state higher-education context review
  • Secondary research & data assembly
Phase 2
Case Development
  • Strategic rationale for campus establishment
  • University credentials & global-presence framing
  • Government-engagement approach design
  • Draft proposal review with client
Phase 3
Proposal & Engagement Support
  • Finalized feasibility and engagement proposal
  • State-stakeholder presentation materials
  • Government-engagement next steps
  • Handover to client leadership

Considering an India Campus?

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